OpenAI has acquired personal finance startup Hiro Finance, with founder Ethan Bloch announcing the deal Monday and OpenAI confirming it to TechCrunch.
Hiro said it will shut down its operations on April 20 and delete all data from its servers on May 13, suggesting the purchase is effectively an “acqui-hire.” Bloch also said Hiro employees are coming with him to OpenAI, though he did not specify how many.
Hiro was backed by Ribbit, General Catalyst and Restive. The company was founded in 2024 and launched its AI financial planning tool about five months before the acquisition.
Hiro’s app let users enter details including salary, debts and monthly costs, then model “what-if” scenarios to support financial decisions. Bloch said it was trained to “nail financial math,” with an option for users to verify accuracy.
The acquisition “indicates a capability that OpenAI is building into ChatGPT: financial planning.” The reporting did not say whether OpenAI plans to offer financial planning as a standalone or more specialized app.
Where: The source material does not provide a specific geographic location for the acquisition.
Source: TechCrunch